Build Your Brand

How to Build Your Brand

Image Inkers can help you build your brand through print, promo, and apparel.  We use custom imprinted items to raise brand awareness by getting your brand in the hands of your consumers. Promotional products help you reach your target audience in a way that no other advertising medium can - through touch. At Image Inkers, we know promotional products and we are committed to recommending the best items to meet your needs.  We love our clients and work hard to maintain strong client relationships.  We want to see your business succeed.


Promotional products, also known as advertising specialties and more popularly know by the younger generation as swag and merch, includes almost any physical item that is custom imprinted.  For example, business cards, brochures, menus, catalogs, calendars, banners, signs, table covers, event tents, magnets, drinkware, writing instruments, bags, desk accessories, tech gear, toys, awards, edibles, t-shirts, polos, jackets, pants, and headwear.


Promotional Products is an advertising medium you can touch, and the only one that consumers can use every day. In addition to delivering your brand message and positioning, promotional products offer a function to those who receive them, keeping your brand top-of-mind long after the moment of first contact has passed and the message has been delivered.  From brand recall rates to proven efficacy toward purchase, the physical interaction with a promotional item has a far, far bigger impact than you'd suspect.




Videos that Answer Why Promo


Resources to Learn More

Promotional Products Work
by Promotional Products Association International (PPAI)

An easy to read website that gives the details on why promotional products work and why you need a promotional consultant like Image Inkers.

What Are Promotional Products? Plus, How to Use Them
by American Marketing Association

A great article that gives an overview of productional products, what they are and how they are used, and the stats to prove they are an effective marketing strategy. 

Get In Touch Pamphlet
by Promotional Products Association International (PPAI)

This document contains a wealth of information on promotional products and why you should get your brand in the hands of your consumers.

Image Inkers Blog

Helpful articles on branding your business with promotional products including case studies.

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